Customer <>Product

Direct Customer Feedback
Instead of a traditional buying team that dictate products and prices to the sales team, our Sales Representatives are also our Buyers. That means we can inform our mills about your needs and concerns — and offer the right product at the right price while maintaining our quality standards.

Worldwide Mill Relationships
We manage over 100 mill relationships worldwide. Some have been multi-generational over 40 years. And we constantly review production capability, pricing, and quality opportunities. This allows us to globally source  competitively priced plywood and MDF from fully vetted and compliant sources.

Product Development & Innovation
We're always developing new ‘in-demand’ products for specific sector applications — and in some cases, custom grades specific to the end-user’s exact needs.

Ensure Viability, Cost & Quality
We work closely with our partner mills to confirm pricing, quality and grade. If required,  we even train new mill partners according to CWP/HPVA quality standards to ensure new mills understand our quality control expectations — before any production program begins.


Product <> Supplier

Supply Assurance & Production Planning
We’ve built long-term partnerships with multiple mills in each product category. This ensures supply flexibility if conditions change at any one mill.

Compliance, Certification & Risk Reduction
By focusing on import regulations, we help avoid problems that could impact the supply chain right up to the end-user.

We ensure that all products we sell are compliant with import regulations, including:

  • formaldehyde emissions (TSCA, EPA and CARB)


  • FSC

  • plant health regulations

  • correct tariff classifications

Sustainable Sourcing
Our relationships with mills like Endesa-Batrosa and Nelson Pine are examples of low-carbon partnerships using sustainable, plantation-grown forests. Even with our top-selling products like Premcore®Plus, we seek out mill partners that source renewable plantation species.

Many of our products:

  • use materials from FSC responsible forest management sources

  • respect Indigenous legal & customary ownership, use & management rights

  • from responsibly managed and renewably sourced FSC certified forests

Quality Control & Grading
Our experienced Grading & Quality team conducts inspections and training at our partner mills around the world — and enforce our strict quality control standards from setup through production.

They also inspect all the veneers for our premium Premcore® and Premcore®Plus products.


Supplier <> Distributor

 Shipping Across Land & Sea
Led by our Director of Operations and Logistics, there is no international shipping challenge we cannot solve.

Freight Time & Cost Optimization
We are continuously innovating our logistics strategies and technologies to achieve greater efficiency, transparency and information flow, while at the same time reducing costs.

Real-Time Tracking
Our goal is to simplify communication in a complicated multi-national supply chain. We employ real-time tracking and communication across our full North American warehouse network. We manage customer costs, provide supply chain forecasting and help clients keep track of inventories. We make it easy for customers to keep track of their products.

Smooth Customs & Import Process
Our supply chain managers navigate the entire product export/import process and cover all the details, including:

  • customs clearances

  • tariffs

  • LACEY documentation and much more.


Distributor <> Customer

Warehouse Network
We manage a multi-channel supply network, placing hundreds of SKUs in position to meet your requirements in a timely manner.

Inventory Pickup & Delivery
One load, or one crate. Delivery or pick-up.  One item or a mix of ten. Tomorrow, next week, or next month. We partner with warehouses that inherently understand the needs of our customers — flexibility, short-lead times, and attention to detail.

Direct-To-Customer Loads
We understand how you like to receive your product based on the needs of your business; Full loads can be arranged via container, flat bed, van, curtain-side, etc.

Customer Inventory/Order Status
We proactively track your shipments and ensure they arrive on-time. With numerous decades of combined experience, we understand the otherwise complex international supply-chain.